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Senior Product Strategist

United Kingdom, London, City of, LondonProduct Management

Job description

We are looking for an experienced and talented Senior Product Strategist to join our growing product team.Successful candidates will be strategically minded with a strong business acumen.

As a Product Strategist, you are responsible for maximising the value of the product. You'll define the direction of our client’s digital products through a process of continual user research, prototyping, experimentation and optimisation.

This role will be responsible for leading a cross functional team of user experience, design and development colleagues, as well as stakeholders from our client’s organisation.Our clients will look to you for direction and vision setting. You will have the ability to arrive at impactful solutions to complex business and customer problems that are backed by solid strategic reasoning.

How we work?

We work in a squad-based model, made up of cross-functional expertise, which is often made of both client-side and agency people. This helps us keep us close enough to our client’s organisation to make a big impact.

Our approach to working provides a wide variety of clients and industries, but with the depth of working client-side - meaning you get the best of both worlds. You will be working with incredible clients at the cutting edge of the world’s most exciting industries - think Healthcare, Femtech, Fintech, Ecommerce and Automotive.

Job requirements

What you’ll be responsible for:

1. Product Leadership:

  • Setting digital products on the most sustainable, commercially viable path to success through regular engagement with all stakeholders Defining the vision for the team’s product,

  • Creating a product roadmap based on the vision, which is tied back to projected customer and commercial outcomes.

  • Setting clear OKRs and metrics for the digital products and team under your watch, with accountability and reward for achieving them,

  • Ensuring Client Stakeholders, HYD Senior Leadership, and the squad everyone has clarity on your digital product’s progress and plans going forward,

2. Product Roadmap Development:

  • Prioritising the work of your product team, accounting for the cost, impact, and risk of different opportunities and projects,

  • Working closely with the CXO (Chief Experience Officer) to drive quantitative insights – defining and tracking performance metrics, performing analyses, extracting insight from A/B testing, and collaborating with analysts to define and answer complex product and business questions,

  • Working closely with the user research team to develop qualitative insights by engaging with users regularly, seeking to understand issues, optimisation opportunities and to help shape the vision for the digital products we create,

  • Collaborating with prospective end users, clients users and clients stakeholders to understand and anticipate their needs and translate them into product requirements,

  • Defining the scope of projects and ensuring continual clarity on the product spec.

  • Managing the product backlog and prioritising them based on changing requirements

  • Monitoring and evaluating product progress at each stage of the process

  • Liaising with the product team and end-users to deliver updates

3. Day to day activities:

  • Helping evolve the business, and your teams processes and approaches, regularly taking stock of industry innovation, methods and tools, ensuring HYD are using the most effective tools in order to maximise efficiency and impact,

  • Preparing for sprint review and sprint planning meetings, ensuring the Product Backlog is full and groomed, and the sprint goal is clear.

  • Be an active participant in sprint planning, retrospectives and demos.

Who you are...

  • An experienced Product Owner/Product Strategist, and have lead a product’s roadmap.

  • Have strong strategic skills. You’ll be comfortable identifying strategic opportunities in relation to our clients businesses, articulating ROI on our product proposals, defining audience segments, user journeys and funnels,

  • Experienced in producing market, competitor and product performance analyses yourself and utilising analysts expertise on more challenging analytical problems

  • Able to make prioritisation decisions, simplifications which are focused on maximising the efficiency of your teams output, while focusing on high value returns for the products users and the client,

  • Able to inspire and motivate digital product teams in achieving impactful outcomes. You’re able to bring the team a shared sense of clarity as to the strategic reasoning behind every product decision, and the team feels empowered to collaborate, and contribute in problem solving.

  • Comfortable communicating a clear, compelling vision for your product’s destination,

  • Empathetic, able to balance multiple points of views and have diplomatic conversations with all functions across the company,

  • Incredibly organised, and have strong attention to detail,

  • A natural leader, who enjoys taking ownership of hard problems and are motivated by driving outcomes,

  • Have an appreciation for good design.You don’t need to be a designer, but you should share our standards in quality, have an appreciation for aesthetic and know great design when you see it,

  • Have a general understanding of growth marketing, startups, common business structures (eg. B2B, B2C, FMCG, Ecommerce, Retail, Global vs Market Companies.

  • Ideally experienced in consumer-facing digital products.

Working at HYD

At HYD we specialise in end to end digital product innovation, design, development and optimisation.

We work closely with our clients, sometimes deeply within their organisations, as a natural extension of their team - with a purpose to drive positive and impactful change.

HYD (formerly Mobile5) was established in 2011 as the first “Mobile First” agency in the UK, but over the past decade have evolved into a 360 degree digital product agency. We're also a part of Omnicom Media Group, which give us access to a wide variety of high profile clients such as Samsung, Canon, PlayStation, GSK, Jaguar, Renault Sport, Virgin Media, Greggs, Xbox, Microsoft, John Lewis, Waitrose, Stagecoach and many more.

We're also proudly working with a portfolio of Series A/B funded startups, launch to market and scale.

Culture & People

Even though we're part of a wider network, we like to work in small collaborative teams with a mixture of disciplines from the beginning of a project. Our workplace culture is open, and we steer away from having layers of hierarchy. Our team is friendly, social and genuinely driven by solving problems and producing high quality work.

We enjoy regular social outings together, and foster an environment that is inclusive and supportive. We have community run committees and interest groups across areas such as diversity and inclusion, gaming, book club, yoga, football, learning new skills to help our people connect outside of our day-jobs.

We're looking to continue to build a culture where we produce excellent work and have fun while doing it.


  • Flexible remote working arrangement (3 days in the office, 2 days remote)

  • 25 days annual leave (plus all bank holidays etc)

  • Fantastic networking & learning opportunities as an agency that’s part of the Omnicom Group

  • Departmental budget allocated for learning and development

  • Great working space just behind the Tate Modern

  • Pension scheme (with Aviva)

  • Cycle to work Scheme

  • Healthcare cashback plan through Medicash (after passing the 3 month probation)

  • Full private healthcare and dental plan through Bupa (after 2 years of employment)